Everyone has a voice.
We like each other, trust each other, and lean on each other in our quest to serve you.
Our Team
Matt Bral, CFA, AIF®
Founding Partner & Director of Investment Strategy
Tony Niedert, RICP®, AIF®
Founding Partner & President
Conor Boffeli, CFP®, ChFC®
Financial Advisor & Director of Financial Planning
Kay Mickelson, CPA
Senior Wealth Associate
Laura Munkel, RICP®
Senior Wealth Associate
Matt Bral, CFA, AIF®
Founding Partner & Director of Investment Strategy
Growing up in the small Iowa town of Manilla, Matt learned the Midwestern values of persistence, integrity, and humility early in life. He carried these values with him to Drake University in Des Moines, where he graduated with honors from the College of Business and Public Administration.
Matt began his career with an investment bank in Chicago, but eventually returned to his Iowa roots to become an Investment Analyst and Financial Advisor with Smith Barney in Des Moines, where he was part of a team who managed investment portfolios for institutions and affluent families across the county.
Matt joined Principal Financial Group® in 2010 and co-founded Bral Niedert Private Wealth Advisors with Tony in 2015 in order to expand the breadth and depth of services available to their clients.
Matt's splits his time in our practice between serving the wealth management needs of a select group of individuals and families and advising our institutional clients in the construction, management, and monitoring of their organizations' investment portfolios.
Matt earned the Chartered Financial Analyst (CFA®) designation in 2007 and became an Accredited Investment Fiduciary in 2017. He is a Past-President of the CFA Society of Iowa and a member of the CFA Institute and the CFA Society of Iowa.
Matt lives in Waukee with his wife and two young children. He loves all things health and fitness related, spending quality time with his family, and reading as much as time permits.
Tony Niedert, RICP®, AIF®
Founding Partner & President
Tony's passion for the financial markets started at age 12 when he began buying stocks and mutual funds with the proceeds from summer employment. The majority of Tony's personal and professional life has been in the state of Iowa. He attended Dowling Catholic High School in West Des Moines and the University of Iowa. Post-graduation, Tony followed his childhood dream to work on the business management side of the entertainment industry in Beverly Hills, California. Tony specifically worked with comedy writers and performers. He left California in 2007 to join Principal Financial Group and get back to his Midwest roots and co-founded Bral Niedert with Matt in 2015. Tony is a 2nd generation financial professional who followed in the footsteps and industry guidance of his father, Mike Niedert.
Tony holds the following registrations: Series 7, 66 and 24. His focus is on providing wealth management resources for business owners, executives, and medical professionals. Tony's passion lies in creating financial awareness and providing a VIP experience in helping individuals and businesses customize a financial plan based upon their objectives and needs. He serves clients in 33 different states with a focus on surrounding midwestern cities.
Tony is currently a founding board member of the charity P4C, which provides fundraising efforts benefiting children's charities in Des Moines. He is also an active member of the Iowa Association of Business and Industry (ABI), Young Presidents Organization (YPO) and Finseca.
Tony currently resides in West Des Moines with wife, Janet, and their three children, Vincent, Nash and Rosina. He is a member of St. Francis of Assisi Parish in West Des Moines.
Conor Boffeli, CFP®, ChFC®
Managing Partner & Director of Financial Planning
Born and raised in West Des Moines, Conor has deep roots within the community and is passionate about helping Des Moines grow. A Valley High School alum, Conor went on to The University of Iowa Tippie School of Business where he earned a BBA in Entrepreneurial Management. While at Iowa, he was a 4 year letter-winner on the football team, a 16 game starter, and academic all-conference. Upon graduation from the University of Iowa, Conor pursued his childhood dream of playing in the NFL and was signed as an undrafted free agent with Minnesota Vikings in 2014. After playing for the Vikings, Texans, Bears, and Browns, he returned home to West Des Moines to pursue his second passion, comprehensive financial planning.
Conor joined Bral Niedert in August 2019 as a Financial Advisor. He focuses on comprehensive financial planning and wealth management resources for professional athletes, business owners, executives, medical professionals, and business professionals. Prior to this, he was with McGill Junge Wealth Management in Urbandale, IA where he worked in a variety of roles including: client relationship management, financial plan construction, qualified plan operations, investment strategy, insurance strategy, and comprehensive financial and retirement planning.
Conor holds his FINRA Series 7 and 63 securities registrations, as well as, the CERTIFIED FINANCIAL PLANNER™ mark and Chartered Financial Consultant (ChFC®) designation, which are completed by extensive testing over a period of three years.
Conor and his wife, Jessie, live in West Des Moines with their daughter, Eleanor Lee, and golden retriever, Cal. Conor is involved on the board for Courage League Sports, the Polk County I-club, and is heavily involved with the United Way of Central Iowa. He participated on the Essential Needs Cabinet and LINC (Lead, Impact, Network, Change) an under 30 young professional group.
Kay Mickelson, CPA
Senior Wealth Associate
Kay grew up in the small town of Lake View in northwest Iowa, attended Iowa State University for her undergraduate degree and then Drake University for her master's degree. Her background is in accounting and finance as she earned her CPA while working in public accounting for a Big-4 accounting firm before transitioning into private accounting where she worked as a senior accountant. Kay then taught accounting and finance at the collegiate level before discovering her passion in the financial services business, joining the Bral | Niedert team in 2016.
Kay focuses on assisting in the development of financial plans for clients by utilizing planning tools that allow for variables including economic changes and different life events. Kay enjoys working with and getting to know clients on a personal level.
Kay holds the following registrations: Series 7, Series 66 and the CPA.
Kay resides in Waukee with her husband, Trevor, their sons, Jalen and Jace and their daughter Linley.
Laura Munkel, RICP®
Senior Wealth Associate
Laura was born and raised in Decorah, IA. Daughter of a multigenerational business owner in the construction industry, she was often found on job sites working with her dad. This was where she was taught the values of hard work, thorough planning, and a dedication to quality.
She graduated from Drake University with a Bachelor of Science in Business Administration degree majoring in Finance. During her time at Drake, she was introduced to Principal Financial. She worked as an Office Manager for an Advisor throughout school and began serving her own clients following graduation. She joined the Bral Niedert team in 2020 as a Wealth Management Associate, where she is responsible for client relationship management, planning, and other operational duties.
Laura holds her Retirement Income Certified Professional (RICP®) designation, Series 7, Series 66, and Life and Health licensing.
